Our Vision at unhyde: How We’re Building a Personal Brand to Attract Clients and Shape the Future of Web Development

Introduction:
At unhyde, we aim to be more than just a website agency. Our goal is to establish a powerful personal brand that reflects our creativity, expertise, and commitment to our clients. We – Benedikt Böhnke and Daniel Kormann – want to be seen as the faces of unhyde, demonstrating that we don’t just design websites; we build long-term partnerships and authentic relationships. Here are five key strategies we’re implementing to grow unhyde as a cool, innovative brand for digital solutions in Munich and beyond.

1. Building a Personal Brand: unhyde as a Synonym for Innovation

We want unhyde to be recognized as a personal brand that embodies creativity and professionalism. As founders, Benedikt and Daniel are stepping forward to showcase our expertise and connect personally with our clients. By sharing insights into our projects and our unique approach, we’re establishing a bond with our clients that goes beyond the typical service relationship.

2. Customer Acquisition Through Networking and Local Events

Our network is one of our greatest strengths. In a city like Munich, where personal connections and trust play a central role, we rely on direct relationships and referrals. We actively participate in networking events and meetups, engaging with the local scene to build long-term partnerships. This approach allows us to connect with businesses that align with our values and goals.

3. Social Media Ads and Influencer Marketing for Reach and Credibility

As a modern marketing agency, we understand the power of social media for client acquisition. Through targeted social media ads on platforms like Instagram and LinkedIn, we reach audiences specifically interested in innovative web solutions. We also collaborate with influencers and local personalities who share our values, giving unhyde a cool, credible presence that attracts clients who might otherwise miss us.

4. Content and Storytelling to Establish unhyde as an Authority

Content marketing is key to demonstrating our knowledge and creativity. On our blog and social media, we regularly share insights into our projects, web design trends, and online marketing tips. This provides a trustworthy platform where potential clients can learn more about the digital world. Storytelling is a core part of our strategy – we tell the stories behind the projects and invite clients to join us on our journey.

5. unhyde as a Community for Digital Innovation

Our long-term goal is to make unhyde more than just a service provider. We’re building a community for creative minds and digital pioneers. Through workshops, webinars, and exclusive content, we’re providing added value for our clients and strengthening the bond with them. We want to be a platform that not only designs websites but also guides and inspires clients through digital transformation.

‍