In today’s fast-paced e-commerce landscape, simply saying, “We build Shopify stores” is not enough. Clients want to know:
Why Shopify? – What makes it superior to other platforms?
Why UNHYDE? – What sets our Shopify development services apart?
At UNHYDE, we specialize in custom Shopify development to help ambitious e-commerce brands scale, optimize, and dominate their niche. Recently, we completed Shopify’s official Value Pitch training, refining our ability to present Shopify as the best e-commerce solution for high-growth brands. Here’s how we do it.
If you’re in the business of Shopify development (or e-commerce in general), simply telling potential clients, “We build Shopify stores” won’t cut it. Clients want to understand:
•Why Shopify? – What makes it better than other platforms?
•Why you? – What’s your unique value as an agency?
•How will this investment benefit their business?
That’s exactly what Shopify’s structured value pitch is designed to address. It follows a four-step framework to take potential clients from awareness to commitment.
Before diving into Shopify’s features, it’s crucial to understand a business’s pain points. According to Shopify, the biggest challenges for e-commerce brands today include:
•Revenue Growth: Finding creative ways to increase topline revenue.
•Customer Experience: Reducing friction in the shopping experience.
•Tech Stack Complexity: Managing integrations and software compatibility.
How we apply this at Unhyde: Every Shopify project we take on starts with an in-depth consultation where we analyze conversion bottlenecks, user experience pain points, and operational inefficiencies.
Once we establish the client’s needs, the next step is showcasing why Shopify stands out from the competition. Shopify has some clear advantages:
•Scale & Market Dominance → Over 10% of U.S. e-commerce flows through Shopify, with $1T+ in total sales.
•Innovation & R&D Investment → Shopify invests billions in product development to enhance its platform
•Reliability & Security → Shopify’s hosted solution ensures 99.9% uptime and enterprise-grade security.
How we apply this at Unhyde: We emphasize Shopify’s scalability and ability to grow with a brand. Whether it’s handling high-traffic sales events, seamless app integrations, or advanced automation, we make sure clients see long-term value in choosing Shopify.
After establishing Shopify’s strengths, it’s time to show how it directly solves the client’s challenges. Shopify’s core value pillars include:
•Customization & Flexibility – Unlike other SaaS platforms, Shopify allows extensive front-end and back-end customizations.
•Speed & Agility – Shopify-powered stores load fast, ensuring an optimal user experience and higher conversion rates.
•Confidence & Security – Shopify provides a reliable infrastructure, handling transactions and security at scale.
No Shopify pitch is complete without addressing final client concerns and locking in next steps. Shopify recommends closing deals with:
•Budget Alignment – Ensuring pricing fits expectations.
•Implementation Timelines – Setting realistic launch goals.
•Team Alignment – Involving the right decision-makers in the process.
How we apply this at Unhyde: We take a consultative approach, ensuring clients feel confident before moving forward. Our proposals include clear project timelines, transparent pricing, and dedicated post-launch support.
One of our biggest achievements is joining the Shopify Plus Partner Program, giving us access to:
Exclusive Partner Resources – Priority support, advanced development tools.
Lead Generation & Exposure – Visibility through Shopify’s agency marketplace.
Continuous Training – Shopify’s latest insights on sales, development, and marketing.
Why this matters for unhyde: By being a Shopify Plus Partner, we provide cutting-edge solutions, gain exclusive access to Shopify’s latest innovations, and stay ahead of e-commerce trends.
At unhyde, we don’t just build Shopify stores—we create high-performing, scalable, and conversion-optimized e-commerce solutions. Here’s what we offer:
Custom Shopify development for unique, high-converting stores.
Shopify Plus optimization for enterprise-level scalability.
Headless commerce integration for next-gen e-commerce brands.
Full-service e-commerce strategy & support from start to scale.
🚀 Ready to take your Shopify store to the next level? Let’s chat!
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